Tech Nation Ghana launched both Seek Ghana and an In-Taxi Advertisment Project(iTAP) on the 22nd May, 2015 at their office premises – Challenge House, Abelemkpe. The event was honoured by media houses and agencies across the country.
Seek Ghana is your new favourite site for finding new places and events to go with User Reviews, Ratings and Recommendations. With over 500 local businesses, you are bound to discover exceptional spots and hang outs in Accra, as well as other regions in Ghana.
IN-TAXI AD PROJECT ITAP)
Coming to an Accra taxi near you, are interactive headrest screens showing ‘infotainment’ for your viewing pleasure. The Taxi Digital Players, which are slated to premier in 200 Accra Taxis in May 2015 will serve as a modern way of advertising for several small, medium and large scale businesses. An additional 300 Taxis will join by July 2015.
The digital players will be mounted onto the back of taxi headrests at passenger eye level and play a loop of broadcast-style ads by local businesses such as retailers, restaurants, professional services, hotels etc. This will be the perfect medium for all local businesses in Ghana. Lets just say – we want to innovate the Advertisement Industry.
See the project unfold below.